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What is ABA therapy for Autism, you may ask? To put it simply: life-changing

This page will tell you everything about this transformative treatment, its philosophy, and how to get started.

What is ABA Therapy?

ABA = Applied Behavior Analysis

Applied Behavior Analysis, sometimes called ABA or behavioral engineering, is a form of psychological intervention that aims to understand behavior. Usually conducted one-on-one between a practitioner and patient, the therapy assesses potential ways to correct negative behavior and enforce positive patterns.

Who does ABA Therapy help?

ABA is a widely used treatment for individuals with Autism Spectrum Disorders (ASD) for over half a century. Countless studies prove that it’s the gold standard form of therapy for managing disruptive or destructive behavior, improving language skills, motor skills, eye contact, and enhancing patients’ ability to focus. For many children with autism, this can have a transformative impact on quality of life and long-term learning outcomes.

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Many experts consider ABA to be the most effective treatment for children with ASD.

How does ABA Therapy Work?

Applied Behavior Analysis therapy uses the principles of respondent and operant conditioning. These concepts assert that behavior can be changed in response to stimuli, and by providing positive reinforcement, it is possible to modify how an individual interacts with their environment.

ABA studies how people think to identify what triggers positive and challenging behaviors and sets out ways to modify them. During the treatment process, practitioners use various techniques to strengthen desirable behaviors while diminishing the frequency of undesirable behavior.

The ABCs of Behavior

Learning better communication skills always starts with the fundamental A-B-Cs. In ABA, these letters represent something more than the alphabet. ABA practitioners use the concept of Antecedent-Behavior-Consequence to describe and analyze target behavior patterns.

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  • Antecedents
    The word antecedent refers to things that occur before proceeding events or actions. For autistic children, this may be anything from a verbal request or feeling to environmental change.
  • Behaviors
    Behavior is the direct response to the antecedent, or sometimes lack of response. It is what an individual does in response to the stimulus. This is where many with autism struggle, as their responses may be out of sync with the situation or expectations.
  • Consequences
    A consequence can be good or bad. It is the reinforcement children receive directly after a behavior – praise or stimulus for positive responses and no rewards for negative ones. While the regular A-B-Cs help us learn to spell, the A-B-Cs of ABA therapy teach us how to read into the minds of individuals with autism. They break problematic tendencies into core pillars that help us better understand why things happen and how different consequences can reshape thought patterns in favor of better outcomes.

The Perfect Learning Environment

Positive Reinforcement
Positive reinforcement is a major part of ABA therapy and is just as critical to achieving results. It acts as the glue between antecedents and desired behaviors, reinforcing good associations as the patient learns them. This can be anything from verbal praise to stickers or rewards. It could be an opportunity to engage in a favorite activity. Whatever form it takes, positive reinforcement must be used consistently. This establishes good patterns and ensures the treatment experience is enjoyable for children.

Social Behavior and Skills
Applied Behavior Analysis therapy often focuses on the specific behavior and skills children need to live independently and thrive in social situations. This includes learning how to interpret verbal and nonverbal communication, understand complex emotions, build meaningful relationships, and handle challenging situations. Developing these abilities early on is essential for individuals with autism, as it helps them to better understand the world around them and certainly makes daily life easier. ABA helps children build these skills in a safe environment to break down barriers and develop the confidence to interact with others on a deeper level.

That’s ABA.
So what is naturalistic ABA?

Naturalistic ABA is a specific approach to implementing ABA. It has the SAME goals as ABA, and data is measured and tracked similarly. The difference is in implementation.

Naturalistic means a child will learn through play or learn skills in a natural setting. Teaching doesn’t just occur at a desk or table in a therapy room but in various environments and locations.

We make therapy fun and enjoyable by targeting important daily living skills while your child is engaged in an activity they choose. It also helps ensure your child can use their new skills outside the therapy sessions and be independent and successful in the real world.

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Who Provides ABA Therapy Services?

ABA treatment is mainly offered by Board-Certified Behavior Analysts (BCBAs), Board Certified Assistant Behavior Analysts (BCaBAs), Registered Behavior Technicians (RBTs), and trained ABA therapists. These professionals have qualifications and skills that we’ve broken down below.

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Board-Certified Behavior Analysts (BCBAs)

BCBAs are formally educated specialists in behavior analysis. They possess advanced degrees and have been approved by their regional governing board to practice ABA therapy.


Board Certified Assistant Behavior Analysts (BCaBAs)

BCaBAs have a status similar to BCBAs, only their education in the field is typically at an undergraduate level. These professionals must also obtain proper certification from a regional board.


Registered Behavior Technicians (RBTs)

RBT is a paraprofessional certification that plays a supportive role in the therapy process. RBTs help deliver behavior-analysis treatment with the direction of a supervisor, BCaBA, or BCBA.


Trained Therapists

Certification is not always required to practice ABA treatment. Some therapists have training and experience in the field but not necessarily formal certification. Healthcare centers and schools that offer ABA services typically employ his type of provider.

How Can I Find ABA Services Near Me? 

Accessing qualified Applied Behavior Analysis treatment has long been a struggle for families of children with autism. Providers are limited from city to city, while those available can be difficult to reach or book consistently.

Heartlinks ABA Therapy Solutions seeks to change that reality.

We provide comprehensive in-home ABA treatment to individuals in Atlanta, GA, Indianapolis, IN, and New Jersey, NJ. Instead of making your child’s development a burden, our services meet you where you are, bringing quality care to your door. Heartlinks is a team of highly qualified therapists with advanced certifications in their practice. They receive ongoing training and resources to ensure your family receives the best care possible.

Not all ABA therapy is created equal.

What Can I Expect When Starting ABA Therapy?

A Plan Made for You

Like any form of treatment for developmental disorders, you shouldn’t expect miracle results after one session of ABA therapy. The process needs both time and ongoing commitment to work. Day one can involve a lot of new things.

Expert Treatment

Usually, treatment begins with an evaluation and assessment of the situation. A psychologist or behavioral therapist does the assessment. They look at the condition, diagnosis, severity of behavior, and other elements. From there, they create a plan to produce desired behavior through positive reinforcement.

ABA Therapy Tailored to You

Depending on the situation, ABA therapy can take place in various settings, including the home and community. During therapy sessions, which can be scheduled weekly or for several days or hours per week, the therapist will work closely with you and your family to observe behavior and reward positive behaviors.


It is important to note that ABA therapy is tailored based on the individual’s situation and needs. Your therapist will work with you to create a plan that suits your lifestyle and goals and that of your family. This usually starts with Discrete Trial Training (DTT) — a small, structured learning experience — and expands from there. We monitor progress along the way, with adjustments made if necessary.

Does Insurance Cover ABA Therapy?

In a perfect world, yes – everyone deserves access to potential ABA therapy can offer. But in the United States, answers may differ. While all 50 states support autism treatment with some degree of coverage, amounts can vary. In most cases, laws cap benefits to individuals with specific diagnoses or under a certain age. 
It ultimately comes down to where you live and who you receive coverage from. We recommend contacting your insurance provider to learn more about the specific conditions applicable to your situation. You can also consult our insurance resources for additional details.

Getting Started With Heartlinks ABA Therapy Solutions

Heartlinks ABA Therapy Solutions is dedicated to enhancing lives through the power of behavioral science. We want to make it easy for you to access the care your child needs to reach their full potential. With several treatment options, we can customize a plan that fits your needs and goals.

The process starts with filling out our online form to determine your eligibility for our services. Once approved, a member of the Heartlinks team will contact you to complete an intake process and assess your child to build an in-home therapy regimen.
If you have any questions, please contact us via phone or email. We’re here to provide support and help you every step of the way!

Your child’s bright tomorrow starts today.

  1. Fill out this form
  2. We’ll check if you’re eligible for our services
  3. If you’re eligible, we’ll contact you to complete the intake process
  4. We carry out a comprehensive assessment
  5. Your child begins in-home therapy

Start ABA Now

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